One of the most valuable lessons I learned from my from Economics Professor was “just because we can doesn’t mean we should.” The context was a discussion about the Law of Comparative Advantage, but at a micro level and in the context of leadership. He was referring to the fact that any skilled business person or leader can often do every job in the company, in most cases better (at a lower opportunity cost) than any one of his employees. But just because you are better at something doesn’t mean you should do it because at the end of the day you need to focus on your high-value priorities within the constraints of having limited time. In the case of a business leader with dozens of priorities, it’s necessary to delegate tasks ensuring fluid daily operation while planning for the future. When it comes to hiring, you should strongly consider delegating it to a specialist, particularly for sales. Why? Well in most cases you probably don’t even like hiring for the position or you’ve had questionable results. It makes sense then to delegate to someone that can provide you with an unbiased process and candidates in a timely manner. In our case, we can also provide you with some feedback on your current structure, people and potential options to sell more. We will also give you more information about the candidate, so they not only stay but flourish within your company.